Our last issue dealt with the topic wealth creation on Facebook. In this issue we are going to talk about using Facebook marketing and Facebook Groups for your online business.
This Facebook Group Application has just recently been revamped by the social networking site, allowing it to be more practical and beneficial for its users. As a strong point, the Facebook Group Application can not be used for professional purposes in order to build a target market. A Group can be kept concealed from other Facebook users in case the moderator chooses to do so. With Groups, the members are able to start discussions, post links as well as photos.
While the Groups aspect has its share of benefits, it also has some limitations when compared to Fan and Business pages on Facebook. To get the most out of this application, some businesses either assign a crew to take care of it using a personal account or be careful when attaching contacts to their Facebook business page. The business owner can also perform this directly.
Let's quickly check out a few ways to apply social media management and using the Facebook Group Application to your advantage:
- As Connection to other Industry Figures
Regardless of what industry you are a member of, a good conversation on the key points and issues of the network is one way to develop your status whether through conventional discussion boards or through relaxed discussions in a medium like Facebook. For many other business owners, this could mean talking to competition and revealing things that they aren't meant to. Even so, they'd be amazed to know that a lot other entrepreneurs are happy to talk about what they know. So don't be afraid to talk about and moderate a closed or open discussion (whatever you prefer) with other entrepreneurs. You might just gather some positive aspects you wouldn't have had otherwise.
- As An Assistance Group
Are you tackling a few snags in advertising? What if you need to talk to the admin regarding a few issues about business? With Facebook for Business, you can quickly do this with as much openness or privacy as you want.Your workers will notice the discussion and feel pleased that they're not the only ones who are trying to solve the issue. It is also a way to celebrate small milestones in the department you belong to or with the company at large.
To Start A Corporate Social Responsibility
Are you arrangng for a fundraising activity? Or what if you want to link with the charity or advocacy group that you're organization is involved in? Facebook will give your efforts a strong sense of accountability. Not only that, it will also help you become more organized should there be a need for some volunteers from your team. If you decided to make the discussion open or accessible to everyone, your customers and other companies might even include themselves.
As A Way To Keep Up With Staff Members Regular communication among the team is an important aspect of any business. As such, these companies need a way to update their employees of the happenings in the Administrative side. For any issue that needs to be discussed within a staff, Facebook makes this possible without too much hassle or preparation such as having to hold a meeting. Discussions can be done through chats as well as publishing of updates at the wall.
Make sure you look for your next issue soon. We are going to talk about the right way to interact with you Facebook friends & fans.
This Facebook Group Application has just recently been revamped by the social networking site, allowing it to be more practical and beneficial for its users. As a strong point, the Facebook Group Application can not be used for professional purposes in order to build a target market. A Group can be kept concealed from other Facebook users in case the moderator chooses to do so. With Groups, the members are able to start discussions, post links as well as photos.
While the Groups aspect has its share of benefits, it also has some limitations when compared to Fan and Business pages on Facebook. To get the most out of this application, some businesses either assign a crew to take care of it using a personal account or be careful when attaching contacts to their Facebook business page. The business owner can also perform this directly.
Let's quickly check out a few ways to apply social media management and using the Facebook Group Application to your advantage:
- As Connection to other Industry Figures
Regardless of what industry you are a member of, a good conversation on the key points and issues of the network is one way to develop your status whether through conventional discussion boards or through relaxed discussions in a medium like Facebook. For many other business owners, this could mean talking to competition and revealing things that they aren't meant to. Even so, they'd be amazed to know that a lot other entrepreneurs are happy to talk about what they know. So don't be afraid to talk about and moderate a closed or open discussion (whatever you prefer) with other entrepreneurs. You might just gather some positive aspects you wouldn't have had otherwise.
- As An Assistance Group
Are you tackling a few snags in advertising? What if you need to talk to the admin regarding a few issues about business? With Facebook for Business, you can quickly do this with as much openness or privacy as you want.Your workers will notice the discussion and feel pleased that they're not the only ones who are trying to solve the issue. It is also a way to celebrate small milestones in the department you belong to or with the company at large.
To Start A Corporate Social Responsibility
Are you arrangng for a fundraising activity? Or what if you want to link with the charity or advocacy group that you're organization is involved in? Facebook will give your efforts a strong sense of accountability. Not only that, it will also help you become more organized should there be a need for some volunteers from your team. If you decided to make the discussion open or accessible to everyone, your customers and other companies might even include themselves.
As A Way To Keep Up With Staff Members Regular communication among the team is an important aspect of any business. As such, these companies need a way to update their employees of the happenings in the Administrative side. For any issue that needs to be discussed within a staff, Facebook makes this possible without too much hassle or preparation such as having to hold a meeting. Discussions can be done through chats as well as publishing of updates at the wall.
Make sure you look for your next issue soon. We are going to talk about the right way to interact with you Facebook friends & fans.
About the Author:
There are certainly a lot of ways to make use of Facebook for Business. Do you want to learn more, see here for additional Facebook marketing tips and tricks.
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